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Friday 19 September 2008

Grosvenor House Hotel, London

AFFILIATE PROGRAMME OF THE YEAR sponsored by Income Access

Criteria
This category will reward the operator affiliate team which has best utilised the full range of marketing techniques to drive customers towards their sites. In an industry that is becoming ever more reliant on affiliates for traffic and sign ups, judges will look for innovation and cleverness in how operators' affiliate departments have made best use of the tools at their disposal. The judges are also looking for effective use in more than one of the following: mail shots; brand advertising; SEO and viral marketing; and rake back programs.

● Judges will be looking for specific evidence of achievement in the following period: 31 July 2007 – 31 July 2008.
● Materials you have that support your entry would be most welcome.  It will not be possible to return this however, so please don’t send us your master copies and make sure that they are clearly labelled.
● If you are entering on behalf of an operator, please ensure all information and details provided refer to the operator.

If you are successful and reach the shortlist you will be required to attend either in person, or by conference call, a question and answer session with judges in order to complete the next stage in the judging process. Taking place in August, date tbc.
Entry Form

E-mail Address: *
Name: *
Position: *
Company:
Address1: *
Address2: *
Town/City: *
Zip/Postcode: *
Country: *
Tel: *
Fax: *
Mobile: *
Website: *
Please provide a short (200-300 words) summary of your affiliate marketing campaigns. *
What are the key differentiators from competing affiliates? *
How do you measure the success of your affiliate programme? *
Please describe which specific strategies you utilise in your affiliate programme campaigns. *
Please provide any additional detail in support of your application (max 400 words)
If you wish to supply additional supporting materials, please email them as attachments to Beth Gill or post to the below address
* Required  

All information within this document is confidential and will be used for judging purposes only.
If you have any questions relating to the awards criteria or the eGaming Review Industry Awards in general please call Kate Holden on 44 (0)20 7269 7588 or email k.holden@pageantmedia.com
Please return to: Kate Holden, Pageant Media, eGaming Review Industry Awards, First Floor, Dunstan House, 14a St. Cross Street, London, EC1N 8XA, UK

The closing date for entries is 8 August 2008

The ceremony will be held on 19 September 2008 at Grosvenor House Hotel, London